Campaign Manager - B2B Property

A global B2B financial services provider is seeking a B2B Marketing Manager to design and implement on and offline acquisition strategies targeting the B2B real estate / property specialists to increase the uptake of credit financing.

Responsibilities:

• Work in partnership with senior stakeholders to understand their requirements and challenges, and devise comprehensive B2B marketing strategies - on and offline!
• Develop integrated marketing campaigns for each, utilising a variety of channels, with the key objective of lead generation
• Manage a number of ongoing association, introducer and influencer partnerships, and seek out further suitable partnership opportunities
• Work closely with external digital agency to monitor and manage PPC campaigns
• Work closely with external SEO consultancy and internal Web Marketing team to continuously develop SEO strategy
• With an analytical mindset, gather data insights and report them to the management team on a regular basis in a clear, concise and consistent way
• Manage brand marketing budgets and demonstrate clear ROI against activity
• Identify and implement new marketing trends, techniques and opportunities

Requirements:

• B2B marketing in real estate / property - on and offline!
• Thorough understanding of the commercial property market
• B2B financial services would also be considered
• Solid understanding of marketing
• Expert appreciation of commercial sectors
• Ability to drive with ideally a clean licence
• Track record of managing multiple developments across a region
• Very good understanding of relevant health and safety and environmental legislation.
• Track-record of recruiting a team across different regions
• UK experience essential; no sponsorship will be given

Excellent base + benefits

4 days in the office in London