Senior Marketing Executive

Senior Marketing Executive

Become a Senior Marketing Executive for a world-leading Events company that specializes in professional conferences. They focus on connecting global communities with focused networking conferences.

By Joining the team as a Senior Marketing Executive you will be focusing on implementing campaigns to build brand awareness as well as driving ticket sales and commercial sponsorships.

Key Responsibilities:

• Developing targeted and impactful marketing campaigns to stimulate lead generation and engagement, utilizing all pertinent channels in various formats throughout the marketing funnel.
• Crafting creative, content-driven email campaigns through both in-house email systems and external platforms as needed.
• Collaborating with sponsors and speakers to promote conferences, leveraging increased awareness and event exposure beyond in-house data.
• Composing and distributing press releases for each campaign to ensure maximum PR coverage.
• Developing unique reference links (URLs) for each campaign section to track results effectively.
• Working closely with Conference Production to leverage content-driven marketing, including speaker interviews and chair invitation letters.
• Conducting post-campaign analysis to evaluate the success of each campaign aspect and assess ROI.

Key Requirements :

• Strong written and verbal skills
• strong project management, decision-making, and problem-solving skills
• Experience in a conference/events
• Email marketing
• Social Media
• B2B Experience

Benefits :

• Private medical insurance
• Healthcare cash plan
• Season ticket loans
• Staff development
• Study leave

Benefits £40,000 Plus commission