How to Advance Your Career in Communications Leadership?
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Marketing and Communications Leader Series Episode 4: Dominic Elliott
Welcome back to EMR's Marketing and Communications Leader Series podcast, where we dive deep into the journeys of exceptional senior marketing and communications practitioners. Join us as we explore their paths to success, from their early steps in the marketing and communications world to the strategies that brought them to the forefront of their industries. In this episode, EMR's MD Tom Brockton interviews Dominic Elliott, former Head of Communications, Asset Management and ESG at Credit Suisse (currently Group Head of External Relations at Holcim). With an impressive career at the Winton Group, BlackRock and his leadership position at Credit Suisse, we're excited to hear Dominic's insights into the industry. Get actionable advice and learn how you can excel in your career in communications and be successful in a leadership position.
How to embrace a non-linear career path into communications?
Navigating a successful career in marketing and communications often involves embracing non-linear career paths. Don't shy away from unconventional work opportunities that might not directly align with your specialism. Diverse experiences will offer valuable insights and skills that shape effective leadership.
Dominic started his career in journalism before venturing into international development and equity derivatives brokering, and he eventually found his passion in communications.
Why do you need to build strong connections with the people you work with?
Building strong networks is essential for success in any industry. It’s important to understand the company culture and individual dynamics.
Transitioning into roles at large multinational companies posed challenges for Dominic, emphasising the importance of investing time and effort in building robust networks to navigate organisational dynamics effectively.
You need to put in that legwork early on because until you have understood how people operate at the company, whether that's the culture, but also what the individuals are like and what makes them tick and so on, it's hard to really make a lot of headway.
How to stay up to date with new marketing and communication trends?
Keeping up with emerging trends and technologies is crucial for staying ahead in the marketing and communications industry. By remaining informed and adaptable, you can position yourself as a forward-thinker and innovator in your field.
Dominic stresses the importance of continuous learning and adaptability. You can leverage LinkedIn and other social media platforms to follow industry leaders and influencers who share valuable insights and expertise in your field.
I think you've just got to stay hungry to learn. You've got to keep reading, keep looking at things, keep sort of going back to people that you find, who are interesting.
How to communicate the value of your work to non-communication stakeholders?
Leverage data and metrics is essential for demonstrating the impact of your work and your communications efforts.
It’s important to present clear, measurable results to gain support and recognition for your initiatives. By leveraging data-driven insights, you can effectively communicate with non-marketing and non-communications stakeholders, showcasing the tangible results of your work and how it contributed to the organisation’s success.
Why is it important to celebrate successes and maintain work-life balance in a leadership role?
Celebrating success and prioritising personal well-being are critical aspects of leadership. Ensure you always acknowledge achievements and milestones, and foster a positive team culture. Additionally, maintaining a healthy work-life balance is essential for sustaining productivity and avoiding burnout.
Dominic's emphasis on celebrating success and maintaining balance serves as a reminder to prioritise both professional and personal fulfilment, particularly in high-pressure environments.
What are the top tips for success in a communications leadership role?
- Embrace challenges: Be open to trying something different or unconventional, as these experiences can lead to valuable insights and growth opportunities.
- Prioritise wellbeing: Maintain a healthy work-life balance to sustain productivity and avoid burnout.
- Celebrate success: Acknowledge achievements and milestones to foster a positive team culture and motivation.
By celebrating success, prioritising balance, and embracing new unconventional approaches, aspiring communications leaders can navigate their careers with confidence and resilience.
Listen to the full interview with Dominic Elliot above and follow EMR on LinkedIn to hear about future podcast episodes.
If you missed the previous episodes, check them out:
- Episode 1 with Bee Patel, Global Director of Brand & Communications at AlphaSights on How to Become a Successful Leader Within The Marketing and Communications Industry;
- Episode 2 with Emma Hill, Group Brand & Marketing Director at Cardano on How to Navigate a Marketing Career: From a Junior Role to a Director;
- Episode 3 with Noreen Biddle Shah on How to Leverage a Diverse Work Background in a Marketing and Communications Career.
Let EMR help you with your executive search or recruitment needs
Ready to take your career to the next level? Check out EMR’s Senior Appointments resources or browse our senior job vacancies.
Alternatively, find out more about EMR’s senior and executive search recruitment expertise across marketing, digital and communications.
Read about 60 seconds with Senior Communications Specialist Paul Osgood
Ready to take your career to the next level? Check out EMR’s Senior Appointments resources or browse our senior job vacancies.
Alternatively, find out more about EMR’s senior and executive search recruitment expertise across marketing, digital and communications.
Read about 60 seconds with Senior Communications Specialist Paul Osgood
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